Contained pic distribution is venturing into uncharted territory these days with the growing popularity in streaming video and video streaming platforms. In a highly saturated market that includes blockbuster movies, it is essential that whatsoever filmmaker interested in finding an audience for their film look into video-on-demand (VOD) distribution platforms.

The market is growing every year with revenue for independent motion-picture show due to most of the land having access to fast net availability and the popularity of continued devices to television receiver.

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What Is VOD (Video On Demand)?

Video on Demand or VOD is a grade of video content that is delivered to consumers over the internet.

Some well-known examples are streaming services like Netflix, Hulu, and Amazon Prime number Video. VOD can stream through TVs, computers, phones, tablets and other devices.

VOD refers to any type of film or television content that you tin spotter at your ain footstep without having to tune into a specific time slot.

(Prepare for an acronym heavy next couple of paragraphs.)

In that location are a few categories of retailers: AVOD, SVOD, and TVOD.

AVOD stands for Ad-Supported Video On Demand, which requires viewers to watch ads earlier, during, or after the film.

SVOD refers to Subscription VOD. Consumers pay a monthly fee for admission to a library of content.

TVOD is short for Transactional VOD. Consumers pay for individual films on these platforms.

Inside TVOD, there are 2 options, Electronic Sell Through (EST), which is the digital auction of the film for unlimited viewing in exchange for a fee, and Download to Rent (DTR).

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Amazon Prime Video

Amazon Video offers movies and TV shows for auction or download underneath large online retailer Amazon (TVOD).

Amazon also has an SVOD service called Amazon Prime that streams video much similar Netflix and Hulu.

At the end of 2015, it was estimated that Amazon Prime had 54 one thousand thousand U.Southward. members according to a press release from Consumer Intelligence Enquiry Partners Inc.

Amazon works all-time on continued TV devices and web browsers. Tv shows and movies are available at specific prices for rental and purchase. Amazon gives filmmakers l% of the TVOD profits and keeps fifty%.

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Netflix

Netflix completely inverse the DVD rental and streaming space over a decade ago in when it debuted on the marketplace.

It is ane of the near well-known streaming services (SVOD), with millions of subscribers and a big content library. It is accessible on computer, mobile, and all connected Goggle box devices such as Roku, Apple, etc.

Its streaming services began in 2007 and currently serve 190 countries beyond the world. At the beginning of 2016, The Verge reported that Netflix has over 75 million users.

Netflix is one of the best VOD service platforms to stream your movie because of its wide audience. All the same, information technology can be difficult to have your film accustomed by Netflix as the retailer has to determine whether or not to stream it on their platform.

Your pic must get through a pitching procedure before it debuts on Netflix. Whether or not your film is accepted is based on a lot of factors, including a stiff known cast, film festival awards, and a big social media following.

Netflix pays a flat rate that varies per title. For example, a solid championship can earn a filmmaker effectually the low five figures to high six figures license fee for 2 years paid quarterly.

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Hulu/Hulu Plus

Hulu is another curated VOD platform that offers a catalog of TV shows and movies. It is accessible by nearly computer, mobile and connected Boob tube devices.

The standard service is ad-supported (AVOD) and has limited content. Hulu Plus is a paid subscription service with an option for limited commercials and no commercials. This service also has more than content than the standard platform.

In April 2015, Hulu had nine million subscribers, according to The Wrap. Hulu is primarily known for current and classic Television shows.

Since Hulu is a curated platform, your moving picture must also get through a pitching procedure before it is accepted. Hulu also offers social sharing options that allow for your moving-picture show to easily be shared across networks.

Hulu'due south profits were split per view on the AVOD platform, and the filmmaker receives 50% of what they collect. On Hulu Plus, the filmmaker receives a flat fee, much like with Netflix.

Equally of the summer of 2016, Hulu really began to change its concern model to exist more than directly in competition with Netflix. All of their pre-existing costless AVOD has been moved over to Yahoo Movies, which means that the flagship Hulu platform no longer offers any free content without becoming a paid subscriber.

From a content provider standpoint, what is about exciting is that Hulu is due to begin offering license deals for the films they practice choose to selection up, pregnant that filmmakers volition now know a minimum amount of acquirement coming in from one of the biggest platforms in the game.

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iTunes

iTunes is the most widely known TVOD marketplace for digital downloads, and it is the largest seller of movies worldwide with 85,000 titles. It has a reported 800 million users.

Viewers tin purchase or hire movies from the iTunes store to use on whatever Apple Device, Mac or PC.  iTunes volition also take English language titles to 57 countries without the need for translation.

When your moving picture is on iTunes, it is sold aslope blockbuster films, and your profit is only a click away due to the easy nature of buying through an iTunes account.

iTunes profit is split 70% to filmmakers, content owners and creators and 30% to Apple. For example, if your film earns sells for $9.99 on iTunes, you will receive $7 from that sale. Filmmakers too earn 70% of all VOD rental sales.

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Google Play

Google Play is Google's official store portal for TVOD digital content such equally films.

The Google Play moving picture store sells movies for download or rental on computers, Android devices, and iOS devices.

In September 2015, Google Play reported i billion active monthly users, co-ordinate to Mashable. Google Play has a like share model to iTunes where filmmakers make 70% of their revenue and Google keeps 30%.

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These are the five best VOD digital distribution platforms to stream or sell your independent film. The easiest way to distribute video on these platforms is to go through a movie aggregator such as Quiver Digital.

Quiver tin help any independent picture discover an audition online through the contracts it has in place with leading retailers. Afterwards one flat charge per unit price, you lot can achieve VOD distribution worldwide and keep 100% of the revenue from your film with Quiver Digital.

This article was written by Golda Criddle from Quiver Digital.

When you lot choose to distribute your independent picture show through Quiver Digital, it has a 99% chance of existence accustomed past iTunes, Amazon, and Google Play. Curated retailers like Netflix approve of around xl% of films submitted through Quiver Digital'south film aggregator.

If you have further questions nearly VOD distribution, delight email info@quiverdigital.com. Nosotros await frontwards to helping your moving picture find its audience worldwide with Video-On-Demand!